Rules

Simple rules. Earned attention.

Everyone pays the same. Paying more can’t improve a rank.

1. 01

   Entering

   Every season has exactly 32 spots at $29 each. Checkout is handled by Dodo Payments, and paying takes your spot straight away. Starting checkout holds a spot for 30 minutes so it can’t be sold twice. If a payment still arrives after the field is full, it is refunded automatically in full.

2. 02

   When it starts

   Nothing is ranked until all 32 spots are paid. The moment the last one is, the season goes live for everyone and runs for 30 days.

3. 03

   How ranking works

   Products are ranked by clicks. A click counts once per visitor per product for the whole season, only after that visitor was shown the product, and at most once per network per day. Bots, cookie-free visits and your own Rally traffic never count. Equal clicks share a rank.

4. 04

   Nobody is cut

   All 32 products stay on the board for the whole season. The board order is shuffled per visitor and favours products that have been seen least, so exposure stays equal and rank can’t buy position.

5. 05

   Rally responsibly

   Your Rally link brings visitors to the whole board. A visitor earns you a Rally point after viewing two other products. Rally points add exposure only, capped at 15%.

6. 06

   The Survivor

   The product with the most clicks when the season ends is crowned Survivor and kept in the Hall of Survivors for good. A tie at the top is broken by the share of viewers who clicked. There is no cash prize.